International Business: Concept, Environment and Strategy, 3e
International Business by Sharan is written in a pragmatic way with an inclination on managerial aspect, thus encouraging students to explore international business as a career choice.
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International Business: Concept, Environment and Strategy, 3e
International Business by Sharan is written in a pragmatic way with an inclination on managerial aspect, thus encouraging students to explore international business as a career choice. It deals with the latest topics and development which we are witnessing around the globe. It attempts to impart the core body of knowledge in international business in an interesting and lively manner. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios and cases to help students effectively put theory into practice.
Features:
- A completely rewritten chapter on ‘Theories of International Trade’ elaborating the theory of intraindustry trade and theory behind outsourcing
- Addition of new case studies and study topics to enhance the quality of the book
- Addition of boxes using Indian and other examples for better understanding of students
- Intensive discussion on inward and outward-oriented policies of international trade
- Revised tables, figures and text to provide up-to-date information
- Comprehensive discussion on trade barriers and taxation issues.
Contents:
Part I: Concepts of International business
1. Overview of International Business
2. Modes of International Business
3. Theories of International Trade
4. Theoretical Framework of Foreign Direct Investment
5. Balance of Payments
Part 2: International business environment
6. National Regulation of International Business
7. National Regulation of International Business
8. Regional Economic Integration
9. Political and Legal Environment
10. Economic Environment
11. Socio-Cultural and Ethical Environment
12. International Financial Environment: Exchange Rate
13. International Financial Markets
Part 3: Strategy of International business
14. Strategy, Planning, Organization, and Control
15. Global Technology Management
16. Management of International Operations
17. International Market Strategy
18. Global Human Resource Management
19. International Investment and Financing Strategy
20. Management of Exchange Rate and Interest Rate Risk
21. International Taxation and Accounting
22. Host Country Heterogeneity and International Business
Strategy
| Book | |
|---|---|
| Author | Sharan |
| Pages | 632 |
| Year | 2010 |
| ISBN | 9788131732519 |
| Publisher | Pearson |
| Language | English |
| Uncategorized | |
| Edition | 3/e |
| Weight | 770 g |
| Dimensions | 20.3 x 25.4 x 4.7 cm |
| Binding | Paperback |