Strategic Management and Competitive Advantage: Concepts and Cases

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NPR 1,332.00


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Strategic Management and Competitive Advantage: Concepts and Cases

This Indian Edition offers variety of exciting collection of 24 case studies in the Indian context—every chapter containing one chapter-opening vignette

NPR 1,332.00 1332.0 NPR NPR 1,480.00

NPR 1,480.00


  • Author
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  • Pages 492
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  • Language
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Strategic Management and Competitive Advantage: Concepts and Cases

This Indian Edition offers variety of exciting collection of 24 case studies in the Indian context—every chapter containing one chapter-opening vignette and one end-of-chapter case study, respectively—allowing students to apply Strategic Management concepts and techniques for the intellectual and practical work of interpretive discussions.

Participating in interpretive discussions can help teachers and students alike learn to use their minds with power and pleasure. Chapters 6 and 7 have been retained with US-original case studies for learners to understand the relevance of upcoming and latest concepts in Strategic Management.

Features:
  • Topics that are now covered more completely in non-strategic management texts are dropped.
  • Models or frameworks that have proved to be theoretically unsound or empirically not substantiated are dropped.
  • Strategic management models that provide important insights that have emerged over the last few years are added
  • Indian cases has been added, such as Zomato DMart, JSW Steel, Zerodha, PVR-Inox,Godrej Group, Biocon,Mahindra Group, OYO, Infosys,Google and Bharti Airtel
Book
Author Barney / Hesterly
Pages 492
Year 2024
ISBN 9789361597282
Publisher Pearson
Language English
Uncategorized
Edition 1/e
Weight 750 g
Dimensions 25.4 x 20.3 x 1.9 cm
Binding Paperback